Advantic creates I beams for buildings, but not just steel beams, but manufactured from polycarbonate plastics. This results in a lighter building without sacrificing strength or safety. With the development of this new technology, they needed a website to explain what they do and how it can benefit in construction, while also being interesting to look at. Taking line work, a balance of strong headers and clean body copy, I was able to design and build a site that has a great amount of interactivity, and layout that guides users through their processes and efficiencies.
